Standardize the README content.

Author: Mike Nikles

README.md

@@ -1,4 +1,4 @@
-# A Create React App on Gitpod
+# A Create React App template on Gitpod
 
 This is a [Create React App](https://create-react-app.dev/) template configured for ephemeral development environments on [Gitpod](https://www.gitpod.io/).
 
@@ -8,12 +8,12 @@ Click the button below to start a new development environment:
 
 [![Open in Gitpod](https://gitpod.io/button/open-in-gitpod.svg)](https://gitpod.io/#https://github.com/gitpod-io/template-typescript-react)
 
-## How To Get Started With Your Project
+## Get Started With Your Own Project
 
-To get started with React on Gitpod, you can use the `create-react-app`:
+### A new project
 
-```bash
-npx create-react-app my-app
-```
+Click the above "Open in Gitpod" button to start a new workspace. Once you're ready to push your first code changes, Gitpod will guide you to fork this project so you own it.
 
-Then, add a [`.gitpod.yml`](./.gitpod.yml) file which contains the configuration to improve the developer experience on Gitpod. To learn more, please see the [Getting Started](https://www.gitpod.io/docs/getting-started) documentation.
+### An existing project
+
+To get started with Create React App on Gitpod, add a [`.gitpod.yml`](./.gitpod.yml) file which contains the configuration to improve the developer experience on Gitpod. To learn more, please see the [Getting Started](https://www.gitpod.io/docs/getting-started) documentation.